This help file covers some tips on working with HTML Inserts. HTML Inserts for your web site can be edited by logging into your admin panel at http://www.efashioncentral.com/admin/, clicking on "General Settings" and scrolling down to the "HTML Inserts" section.
The various inserts you can edit are numbered 1-6.
You can edit the text that appears in the title bar of your pages. See the image for an example.